Immersive Virtual Journey for Dior’s Iconic Dioriviera Collection

A captivating website blending Dior’s elegance with the Riviera’s idyllic charm.

We created an interactive experience for Dioriviera, showcasing the collection through poetic 3D environments inspired by blue skies, beaches, and Haussmannian architecture, seamlessly blending luxury and nature.

Strategy & Concept
UX/UI, Art Direction
Motion Design, 3D
Development
Sound design

Exploring Dioriviera’s timeless elegance through immersive digital storytelling.

Users journeyed through idyllic settings featuring Dioriviera products in hyper‑realistic 3D renderings, effortlessly blending brand identity with interactive exploration.

The virtual experience culminated in a symbolic reveal of Dior’s iconic monogram, reinforcing the collection’s elegance and connection to Dior’s heritage and artistic inspirations.

This campaign exemplified Dior’s refinement, combining immersive storytelling, artistic design, and seamless navigation to elevate the Dioriviera collection, providing users with a luxurious and engaging digital experience.

Credits: 60fps, Aura production.
Awwwards Site of the Day, FWA Site of the Day, CSSDA Site of the Day.