Rebranding Varagon Capital Partners with a Modern, Dynamic Digital Presence
Launch websiteA comprehensive rebranding reflecting Varagon’s stability, adaptability, and market expertise.
We revamped Varagon’s brand identity and website, integrating motion design, refined navigation, and bold visual elements to showcase their expertise in middle‑market direct lending.
- Strategy & Concept
- Branding
- UX/UI
- Art Direction
- Motion Design
- Sound Design
- Development
Balancing strength and flexibility through Varagon’s bold new brand identity.
The platform featured a sleek design, innovative navigation, and subtle animations, creating a dynamic yet elegant user experience that mirrors Varagon’s core values.
Our work spanned logo design, UX/UI, tone of voice, and photographic guidelines, delivering a cohesive, modern identity that underscores Varagon’s leadership in middle‑market lending.
This rebranding elevated Varagon’s digital presence, combining sophistication and innovation to reflect their market position and appeal to stakeholders with a clean, engaging platform.
Awwwards Site of the Day, CSSDA Site of the Day.
Awwwards Site of the Day, CSSDA Site of the Day.